Welcome to the River Birch Press Blog
Our blog features articles on book editing and writing, marketing and platform building, cover design and title selection, and much more. Come back often to see what's new. Under the Categories heading in the right [...]
Editing: An Art and a Science, Part 1
Whether you are self-editing an article or book, two intrinsic aspects of it need to be considered. First of all, the art or creativity of it must be addressed. The idea comes, is fleshed [...]
Editing: An Art and a Science, Part 2
Once the overall artistic edit of your book is complete, as we have seen in Part 1, then the technical aspects (the science of writing) must be addressed. The first step is to determine [...]
Anatomy of a Great Book Cover
You can tell a book by its cover! A great cover will tell readers there's a great book inside—one they may want to read. As with editing, cover [...]
Pillars of Christian Book Marketing
Authors want to know how to effectively market their books. The problem is that most authors don't understand what marketing is. First let me say what it is not: Advertising is not marketing. Promotion [...]